Overview of salaries statistics of the profession "B2B PR Account Director in Canada"

OverviewAt KPMG, you'll join a team of diverse and dedicated problem solvers, connected by a common cause: turning insight into opportunity for clients and communities around the world. As part of KPMG's Calgary Marketing team, the Marketing Specialist is a collaborative professional who will work with a dynamic team to drive growth and opportunities for the Calgary practice. You will provide support in the areas of event marketing (virtual and in-person), content marketing, internal and external communications, digital marketing (web and social media), email marketing, sponsorships, CRM, program administration and other market-positioning activities. This is an excellent opportunity for a strong, tactical, self-starter who is interested in further developing their strategic marketing skillset and thrives in a fast-paced environment. What you will doReporting directly to the Associate Marketing Director in the Calgary, with day-to-day direction from the Calgary Marketing Managers, the Marketing Specialist is a key player in the execution of the Calgary marketing plan, supporting senior team members with specific project deliverables and completing end-to-end project management as assigned. Coordinate the rollout of campaigns and programs, as well as manage ad-hoc internal and external marketing requests. Deliver strategic events, including event management logistics - critical path development, content development, list management/creation, invitation development and distribution, registration management, distribution of follow-up reports, day-of execution, and other related support. Assist in the production of marketing collateral, including slipsheets, presentations, pitch decks, internal and external emails, newsletters, web content, intranet content and social media. Collaborate with our national and regional marketing teams to rollout programs across the Calgary area, share materials, best practices, and enhance overall marketing efficiencies. Maintain client lists in KPMG's CRM database and deploy external communications through designated platforms. Help measure the success of marketing activities, by compiling data for pre-determined objectives and KPIs. What you bring to the role Diploma or undergraduate degree in Marketing, Communications, Management, or related field. A minimum of two years of marketing experience with proven ability to consistently apply the fundamental principles of marketing and communication. Quick study and self-starter capable of working with little day-to-day supervision. Ability to work with a variety of people, both independently and as part of a team is essential. Strong written and verbal communication and organizational skills. Superior project management skills, with a positive, solution-oriented approach, ability to manage multiple projects in a fast-paced, deadline-driven environment. Ability to communicate and interact effectively and proactively with a wide range of professionals at every level of the organization. Advanced proficiency in MS Office The following are considered an asset: A strong understanding of B2B and account-based marketing. End-to-end event management experience. Digital marketing and social media expertise demonstrated in a professional environment. Experience within a professional services environment, partnership, or agency. Providing you with the support you need to be at your best For more information about KPMG in Canada's Benefits and well-being, click here . Our Values, The KPMG WayIntegrity, we do what is right | Excellence, we never stop learning and improving | Courage, we think and act boldly | Together, we respect each other and draw strength from our differences | For Better, we do what matters KPMG in Canada is a proud equal opportunities employer and we are committed to creating a respectful, inclusive and barrier-free workplace that allows all of our people to reach their full potential. A diverse workforce is key to our success and we believe in bringing your whole self to work. We welcome all qualified candidates to apply and hope you will choose KPMG in Canada as your employer of choice. For more information about Inclusion, Diversity & Equity in Recruitment, please click here . If you have a question about accessible employment at KPMG, or to begin a confidential conversation about your individual accessibility or accommodation needs through the recruitment process, we encourage you to visit our accessibility page .

Your Moneris Career - The OpportunityYou will lead the marketing and communications strategy for Moneris' growing payment and data solutions. Reporting to the Director of Marketing & Partner Marketing Strategy, you will develop and oversee execution of GTM strategy, Marketing road map and campaigns, and work with multiple marketing channel owners, including Digital & UI/UX, Customer Programs and Martech, PR, Communications, Events & CSR, Analytics, and Creative Lab, to ensure the success of multiple products and services.Additionally, you will work with leaders from product, sales, customer success, operations, and partnership teams as the main marketing POC to deliver business understanding and measurement success. You are experienced in leading large-scale GTM strategies from inception to performance measurement.Contract Term: 12-18 months (TBD).Location: You will be based in our Toronto office and will work in a Hybrid model.Reporting Relationship: You will report to e Director of Marketing & Partner Marketing StrategyYour Moneris Career - What you'll doPartner with main business leaders in identifying goals, growth opportunities and leading the annual marketing planning process for Moneris Solutions.Develop marketing strategy and annual product marketing roadmaps based on the long-term vision and short-term needs, including positioning, messaging, and competitive differentiation of both new and existing products.Communicate and partner with multiple marketing channels, including Digital & UI/UX, Customer Programs & Martech, PR, Communications, Events & CSR, Creative Lab and the PM teams to recommend and implement multilayered strategies and plans.Manage marketing budget/indicators, monitor/analyze marketing campaign performance and make recommendations based on data, customer insights and market dynamics.Produce business-segment specific research in collaboration with the data and insights team to determine opportunity size and highlight growth opportunities within the business lines.Identify main competitors and develop battle cards and other sales enablement/marketing materials to differentiate and defend in sales cycles.Translate marketing observation into relevant analyses for the product and sales team. Champion proactive sharing of information to increase results, process improvement and best practices.Work in close collaboration with the Product and Sales teams to identify areas of opportunity and pivot marketing strategies based on the emerging needs of the portfolio.Your Moneris Career - What you bringBachelor's degree in marketing/business or related discipline.5-7 years of work experience in marketing strategy, product marketing, growth, lifecycle marketing or similar go-to-market positions.Comprehensive business & marketing knowledge.Background in financial services, fintech, SMB marketing or with card productsExperience with framework, metrics, processes, and tools that inspire strategic planning decisions.Project management experience. Be able to support at a strategic and sometimes tactical level to ensure execution of important program timelines are met.Nice-to-have...Master's Degree is considered an asset.Previous experience in FinTech, ecommerce, data and/or payments industry are considered an asset.Previous experience in B2B marketingYour Moneris Career - What you getHolistic approach to your well-being, with an Employee Assistance Program for you and your family, access to 24/7 virtual health care, wellness events and a supportive workplace cultureA workplace committed to investing in Diversity, Equity and Inclusion (DEI) through various initiatives including, employee inclusion groups (EIGs), mentorship, DEI learning and workshops, educational events, and various resources including an internal DEI website and newsletterCompany-wide paid year-end closureLearning & development programs and resources to grow your careerFind out more about the work perks and benefits you get as a Moneris employee at Moneris.com/careers #OTH-INDNote: We welcome and encourage applications from Indigenous peoples, people of colour, people with disabilities, people of all genders, sexual orientation and intersectional identities.We acknowledge that people from equity-deserving groups (including racialized individuals, women, gender diverse individuals, individuals with disabilities, neurodivergent individuals, members of 2SLGBTQIA+ communities and those born outside of Canada) are less likely to apply for jobs unless they feel they meet all the requirements posted. At Moneris, we believe candidates bring experience to their work in many ways. We encourage you to apply and share, in the application form, the transferrable experience you bring, and how this will support your success in this role.

Your Moneris Career - The OpportunityYou will lead the marketing and communications strategy for Moneris' growing payment and data solutions. Reporting to the Director of Marketing & Partner Marketing Strategy, you will develop and oversee execution of GTM strategy, Marketing road map and campaigns, and work with multiple marketing channel owners, including Digital & UI/UX, Customer Programs and Martech, PR, Communications, Events & CSR, Analytics, and Creative Lab, to ensure the success of multiple products and services.Additionally, you will work with leaders from product, sales, customer success, operations, and partnership teams as the main marketing POC to deliver business understanding and measurement success. You are experienced in leading large-scale GTM strategies from inception to performance measurement.Contract Term: 12-18 months (TBD).Location: You will be based in our Toronto office and will work in a Hybrid model.Reporting Relationship: You will report to the Director of Marketing & Partner Marketing StrategyYour Moneris Career - What you'll doPartner with main business leaders in identifying goals, growth opportunities and leading the annual marketing planning process for Moneris Solutions.Develop marketing strategy and annual product marketing roadmaps based on the long-term vision and short-term needs, including positioning, messaging, and competitive differentiation of both new and existing products.Communicate and partner with multiple marketing channels, including Digital & UI/UX, Customer Programs & Martech, PR, Communications, Events & CSR, Creative Lab and the PM teams to recommend and implement multilayered strategies and plans.Manage marketing budget/indicators, monitor/analyze marketing campaign performance and make recommendations based on data, customer insights and market dynamics.Produce business-segment specific research in collaboration with the data and insights team to determine opportunity size and highlight growth opportunities within the business lines.Identify main competitors and develop battle cards and other sales enablement/marketing materials to differentiate and defend in sales cycles.Translate marketing observation into relevant analyses for the product and sales team. Champion proactive sharing of information to increase results, process improvement and best practices.Work in close collaboration with the Product and Sales teams to identify areas of opportunity and pivot marketing strategies based on the emerging needs of the portfolio.Your Moneris Career - What you bringBachelor's degree in marketing/business or related discipline.5-7 years of work experience in marketing strategy, product marketing, growth, lifecycle marketing or similar go-to-market positions.Comprehensive business & marketing knowledge.Background in financial services, fintech, SMB marketing or with card productsExperience with framework, metrics, processes, and tools that inspire strategic planning decisions.Project management experience. Be able to support at a strategic and sometimes tactical level to ensure execution of important program timelines are met.Nice-to-have...Master's Degree is considered an asset.Previous experience in FinTech, ecommerce, data and/or payments industry are considered an asset.Previous experience in B2B marketingYour Moneris Career - What you getHolistic approach to your well-being, with an Employee Assistance Program for you and your family, access to 24/7 virtual health care, wellness events and a supportive workplace cultureA workplace committed to investing in Diversity, Equity and Inclusion (DEI) through various initiatives including, employee inclusion groups (EIGs), mentorship, DEI learning and workshops, educational events, and various resources including an internal DEI website and newsletterCompany-wide paid year-end closureLearning & development programs and resources to grow your careerFind out more about the work perks and benefits you get as a Moneris employee at Moneris.com/careers #OTH-INDNote: We welcome and encourage applications from Indigenous peoples, people of colour, people with disabilities, people of all genders, sexual orientation and intersectional identities.We acknowledge that people from equity-deserving groups (including racialized individuals, women, gender diverse individuals, individuals with disabilities, neurodivergent individuals, members of 2SLGBTQIA+ communities and those born outside of Canada) are less likely to apply for jobs unless they feel they meet all the requirements posted. At Moneris, we believe candidates bring experience to their work in many ways. We encourage you to apply and share, in the application form, the transferrable experience you bring, and how this will support your success in this role.

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category SalesJob Details About Salesforce We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too - driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good - you've come to the right place. Your Impact:You will work closely with current and prospective System Integrators (Regional and Global - RSIs / GSIs) as a trusted advisor to deeply get integrated in their GTM for Tableau Business.You will collaborate with sellers on the Salesforce Tableau Cloud to help them work closely with the identified RSIs and GSIs.You will contribute to our business growth in a fast paced, collaborative and fun atmosphere, as a valued member of our Ohana.Responsibilities:Develop key stakeholder relationships and drive pipeline along with identified RSIs & GSIsDevelop and drive the overall long-term strategy with the RSI and GSI thereby making them one of our key partner relationships in IndiaCoordinate internal Salesforce resources to meet partner needs in order to make them effective on our solutions / value propositionsShare Salesforce value proposition for existing and/or new customers that these RSIs / GSIs have coverage forDrive growth in business which is influenced by these RSIs / GSIsRequired Skills/Experience:Minimum 12 years plus of experience in managing large partner relationships in key RSIs / GSIsAbility to strategize with a large extended teamSoftware / Saas Solution selling through partners will be an added advantage.Strong background selling software/SaaS with outstanding quota attainment history and track recordDesired Skills / Experience:Objection Handling Skills, Discovery Skills, Planning and Closing SkillsConsistent overachievement of goalsGood written, verbal, and presentation skillsBe creative with strong problem-solving skills and the ability to succeed in a fast-paced environment.Accommodations If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form .Posting Statement At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at www.equality.com and explore our company benefits at www.salesforcebenefits.com . Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce . Salesforce welcomes all.Salary: . Date posted: 04/08/2024 03:18 PM

You know how to run a company’s presence at conferences like no one else? You’re the one we’re looking for! As we expand our marketing team, we're seeking a proactive individual who can seamlessly blend hands-on execution with strategic vision. Reporting to the director of marketing ecommerce, you'll collaborate closely with the extended marketing organization to deliver impactful events and tradeshows that drive pipeline growth. Our dynamic marketing team is always eager to innovate and push creative boundaries! As the events & tradeshow manager, your responsibilities will include: Event management : We're talking about planning our presence at the event,  covering logistics, promotional materials, invitation management, coordination of meetings with potential customers, follow-up strategy and much more. Activity performance reports: You'll be expected to produce reports on the performance of our events and campaigns, and to do the analysis and follow-up with the rest of the team to figure out which investments are yielding the best results.  Internal comms: Collaborate closely with internal stakeholders for every  event, amongst them : marketing, sales, BD and leadership. Keep them informed on the plan, resources and blockers we have and ensure global alignment between teams to make your events successful.  Budget tracking: You'll need to build your investment and ROI plan per event, track expenses,  negotiate contracts and ensure timely payment of invoices with accounting. Research: You'll have to research the various events we should attend or sponsor, as well as other opportunities to consider, and make recommendations internally. Internal collaboration and coordination: You will work with our campaign managers on the communication plans around the events, as well as  with content specialists and designers to ensure that we deliver our projects and campaigns on time. Here is what will qualify you for the role: Experience in B2B event management Degree in Marketing, Administration, or Communications Exceptional organization and deadline management skills Proficiency in Salesforce, Marketo, or similar CRM/marketing automation systems What would make you stand out: Demonstrated resourcefulness and initiative in previous roles Track record of making data-driven decisions Innate drive for innovation and continuous improvement Strong ability to remain calm and effective under pressure Do you think you can bring this role to life? Or add your own color? You don’t need to check every single box; passion goes a long way and we appreciate that skillsets are transferable. Send us your application, we want to hear from you! Join the Coveolife!  We encourage all qualified candidates to apply regardless of, for example, age, gender, disability, gaps in CV, national or ethnic background.