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Overview of salaries statistics of the profession "Digital Copywriter in Canada"

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Senior Copywriter
LUSH Fresh Handmade Cosmetics, Vancouver, BC
As Senior Copywriter you immerse yourself in creative initiatives with the ability to conceptualize, develop and produce unique, strategy driven marketing collateral. In this role, you work with a large, cross-functional creative team to aid in the conception, development and execution of marketing assets across a range of platforms. This is a hands-on rolewhere you deliver impactful copy, set the bar for a skilled team of creative copywriters who you also lead and coach. You are a great communicator in every aspect, are able to pitch ideas and work created with passion and demonstrate drive to produce original and unique creative.We're looking for a diverse skill set that will complement our branding initiatives as well as multi-platform solutions, with a detailed focus on print, product packaging and signage, editorial, social, film, photography, and digital. The Senior Copywriter will be responsible for the preparation of persuasive, compelling copy that motivates and inspires the Lush customer.As a growing business, Lush needs people that can adapt and evolve to the needs of our business, analyse and respond to your business needs. Our Lush staff live with purpose, finding their personal value connection with the values of our business, bringing their work and life paths into one holistic journey. #mylushlifeReporting to the Managing Editor, the Senior Copywriter undertakes the following:RESPONSIBILITIES: Support the Managing Editor to ensure all copy created for Lush reflects the brand tone and personality and DEIB (Diversity, Equity, Inclusion and Belonging) standards Lead and coach a team of copywriters which includes reviewing and approving work for release Perform a final review of all customer-facing copy to ensure grammar, spelling, tone of voice, etc. are accurate and in line with the Lush style guide Write and edit copy for all external-facing assets including headlines, web copy, emails, signage, editorial pieces and more for assigned POD (working group) Provide mentorship, coaching and guidance for copy team members, aiding in their professional development and understanding of the Lush tone of voice Proofread content written by external contributors to ensure it is engaging, error-free and on-brand Conceptualize and present outside the box ideas and content for upcoming marketing campaigns in line with the strategic goals outlined in the business brief Work with the Film and Photo team to develop and produce supporting copy for video assets Work with the Digital Team to ensure all content appearing on the Lush website is optimized for search using SEO copywriting best practices Work with the Creative Team to ensure all copy in layouts is accurate prior to release Champion high creative standards, adhere to tight deadlines and implement last-minute changes as needed You bring the following QUALIFICATIONS:Required: 7+ years of professional writing experience in a studio, agency or corporate environment Proven success in managing and mentoring a team of writers A Bachelor's Degree in English, Communications, Creative Writing, Journalism, Marketing or related experience Exceptional communications skills, both written and verbal Demonstrated skill in developing and executing creative concepts Demonstrated ability to mentor and develop other team members Experience in writing advertising (digital and print), brand messaging, web copy, and other marketing collateral Proficiency writing for print, as well as web copy with an understanding of search engine optimization (SEO) best practices Experience with the creation of marketing materials from concept to production Ability to effectively manage time and establish clear objectives and day-to-day priorities in a fast-paced work environment A thorough, accurate and consistent work practice with an acute attention to detail An energetic, enthusiastic, motivated and open-minded attitude Preferred: Experience working as part of an in-house copy team in an office environment Experience writing longer editorial pieces, as well as conducting interviews for stories Thriving with a diverse company culture, celebrating the uniqueness of our staff and committed to inclusion. We are proud to be an equal opportunity employer.We thank all interested applicants; however, only qualified candidates will be contacted.
Senior Content Manager - Commerce
Coveo Solutions inc., Montreal, QC
Fuel your passion for content innovation in the dynamic world of AI and Ecommerce - where your creativity meets cutting-edge technology! We are seeking a dynamic and strategic Content Manager to join our team in the fast-paced realm of AI-powered Ecommerce. As a Content Manager, you will play a pivotal role in developing and executing content strategies to drive brand awareness, engage our audience, and contribute to the overall success of our Ecommerce initiatives. Interested to learn more? Here’s what a typical day will look like: Content Strategy and Planning: Develop and execute a comprehensive content strategy aligned with business goals and target audience. Overseeing the end-to-end process creation of high-quality content for various channels (website, blog, social media, and email campaigns). Ensure content adheres to SEO best practices, but most importantly resonates with our target audience. Content Development: Author and publish content such as ebooks, guides, reports, case studies and articles to support the strategy. Edit, proofread and improve internal writers' and subject matter expert posts. Create briefs and manage freelancers, influencers, research firms, and agencies ensuring deliverables are aligned to expectations. Team Collaboration: Provide guidance and work closely with product marketers, copywriters, designers and SEO specialists to coordinate content creation efforts. The overall team dynamic will ensure alignment on market positioning, and customer personas.  Content Distribution: Develop and implement content distribution strategies to maximize reach and engagement.  Tracking results and impact: Create a systematic approach to utilizing analytics tools to assess the performance of content and make data-driven decisions for optimization. You’ll share these results periodically with the team and come up with insights to enhance our content portfolio. Brand Voice and Uniformity: Uphold and enhance the brand voice across all content touchpoints while ensuring consistency in messaging and branding elements across different channels. Market Research: Stay informed about industry trends, competitor activities, and emerging technologies in AI and Ecommerce. Use market insights to adjust content strategies and maintain a competitive edge. A passionate content virtuoso, crafting success with zeal and precision. You consider yourself a stellar Content Manager who thrives in a dynamic, fast-paced environment. You’re agile and adapt to changing priorities and deadlines. You’re happy to work individually but also believe collaboration is key for a successful marketing plan.  You think outside the box, and are driven and eager to make a huge impact! Sounds like you might be the one? Here’s what we’re looking for: Excellent writing skills in English with a creative flair. Multiple years of experience as a Content Manager within the tech space, with demonstrated success in developing and implementing effective content and omnichannel strategies. Someone highly comfortable in using analytics tools to measure content performance and make data-driven decisions. Someone who can boil down complex subjects and make them simple to understand. Less fluff, more straight-talking insight. A sense of organization and priorities, time-management skills and attention to detail. Knowledge of digital marketing software, tools, and methods with a focus on web content, traffic metrics and SEO. More specifically, experience with Asana, Marketmuse, Google Analytics, and Wordpress are a definite asset. What would make you stand out Experience within the AI or Ecommerce industry. Previously worked for a B2B SaaS business. So, are you in? If that sounds exciting, you just might be the right fit! Send us your resume and join the Coveolife ! We encourage all qualified candidates to apply regardless of, for example, age, gender, disability, gaps in CV, national or ethnic background.
Marketing Manager, Lifecycle, Digital Investing
BMO, Toronto, ON
Application Deadline: 04/04/2024Address:100 King Street WestThe Online Investing Lifecycle Marketing team is responsible for driving profitable customer growth strategies for online investing customers to help the bank achieve its financial objectives. The team is accountable for creating, deepening and retaining client relationships from point of acquisition, increasing customer loyalty & engagement through digital channels (email and in-platform communications). These strategies may include both short-term tactical changes, as well as longer-term transformational changes. The Marketing Manager will provide advice and support the marketing objectives of the BMO Investorline (BIL) Lifecycle Marketing team. This includes creating, developing, and executing complete marketing strategies, including, and is not limited to, new client onboarding, digital investing product cross sell, customer engagement, share of wallet and retention programs - all of which align to the overarching digital investing fiscal plan. In addition, regular review of campaign performance, producing insights that are actionable for the next iteration of such campaigns. Consults on marketing solutions delivered across BMO's digital properties that meet the goals and objectives of the assigned portfolio and deliver the intended customer experience. Leverages analytics to identify high-impact opportunities to improve customer engagement, conversion rates, customer retention and revenue as well as optimize the user experience across multiple technologies and properties such as web, mobile, and tablet applications. Works with a variety of stakeholders and initiatives to design, implement and measure performance of campaigns and programs. Ensures consistent application of BMO's brand and design system standards.Leads/participates in the design, implementation and management of new digital marketing campaign and program solutions. Will help develop strategies for Self Directed marketing campaigns, ensuring they are on brand and support overall organizational strategy to improve net customer growth by reducing attrition.Breaks down strategic problems, and analyses data and information to provide insights and recommendations. Identifies opportunity and new strategies to drive customer growth for BIL products.Identifies optimization opportunities through the interpretation of customer insights and campaign/program performance measurement.Monitors and tracks campaign/program performance, user acceptance testing, and addresses any issues. Project Management & Execution 40%, Relationship Management 30%, Change Innovation & Efficiencies 20%.Integrates information from multiple sources to enable more efficient processes, enhanced analysis and/or streamlined reporting.Develops solutions and makes recommendations based on an understanding of the business strategy and stakeholder needs.Provides advice and guidance to assigned business/group on implementation of solutions; may include campaign planning, content and creative development, monitoring/optimization and campaign reporting.Supports the execution of strategic initiatives in collaboration with internal and external stakeholders.Builds effective relationships with internal/external stakeholders.Collaborates with product, marketing, agency teams and channels teams to deliver on business objectives.Gathers and formats data into regular and ad-hoc reports, and dashboards.Analyzes data and information to provide customer behavior and campaign related insights and recommendations.Executes routine tasks such as service requests, transactions, queries, etc. within relevant service level agreements.Monitors compliance with policy, brand standards and design system standards, escalates as required.Coordinates and executes campaign and program activities; makes changes to resolve issues.Monitors and tracks campaign performance and addresses any issues.Documents and maintain operational procedures and processes relating to digital marketing methodologies and campaigns.Focus is primarily on business/group within BMO; may have broader, enterprise-wide focus.Exercises judgment to identify, diagnose, and solve problems within given rules.Works independently on a range of complex tasks, which may include unique situations.Broader work or accountabilities may be assigned as needed. Qualifications: Typically between 2 - 6 years of relevant experience and post-secondary degree in related field of study or an equivalent combination of education and experience.Post-secondary degree in business, marketing, advertising or communications related discipline.Knowledge and experience in financial services (preferred) but not mandatory. Experience in managing campaign intake requests, gathering necessary information, and ensuring partners have all the assets they need for successful execution. Ability to work effectively with designers, copywriters, data and other team members to execute successful campaigns. Attention to detail when reviewing campaigns, spotting potential errors (broken links, typos, etc.) before launch. Monitors and tracks performance and addresses any issues. Produces regular and ad-hoc reports to assess success of marketing campaigns. Develops and implements short and long term plans/strategies, activation plans, schedules, budgets, communications and tactical plans, as required. Monitors progress against milestones, recommends and implements adjustments as necessary to meet business objectives. Develops and maintains relationships with internal/external partners to include vendors and suppliers. Identifies emerging issues and trends to inform decision-making. Exercises judgment to identify, diagnose, and solve problems within given rules Technical proficiency gained through education and/or business experience.Verbal presentation & written communication skills - In-depth.Collaboration & team skills - In-depth.Analytical and problem solving skills - In-depth.Influence skills and organization skills - In-depth.Data driven decision making - In-depth.Entrepreneurial spirt and team based attitude - in-depthGrade:6Job Category:Individual Contributor / CollaborateurWe're here to helpAt BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one - for yourself and our customers. We'll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we'll help you gain valuable experience, and broaden your skillset.BMO is committed to an inclusive, equitable and accessible workplace. By learning from each other's differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.
Senior Creative Copywriter
Equest, Vancouver, BC
Do you share our passion for bringing a brand's vision to life? Do you love collaborating with cross functional teams to deliver high-impact campaigns that drive awareness, impressions, and results? As a senior creative copywriter , you will be creating national campaigns by crafting clear and engaging copy that speaks in the brand tone of voice.In this role, the successful candidate is needed to be in the Greater Vancouver area, where we practice a remote first working model, leveraging in-person interactions for strategic, collaborative, and social purposes.Grow your career as part of our innovative marketing team as a senior creative copywriter! What you'll do: Write clean, attractive and compelling copy with a distinct voice for the brandPresent ideas to clients and stakeholders that are clear, attractive, and compellingUtilize creative problem-solving skills, including storytelling, ideation, and concepts in video, stunts, digital, and social media executions Construct and maintain style guides that outline creative strategy Champion and contribute to developing the brand voiceCollaborate with visual design, video production and other teams to bring your ideas to lifeLearn and be elevated by a supportive and experienced team What we're looking for: You love creating engaging content that connects emotionally with consumersStrong fundamentals in copywriting and proficiency in spoken and written English5+ years of proven working experience as a copywriter with a strong portfolioExperience working within a creative or in-house agency with a retail brandA strong portfolio demonstrating experience in multichannel advertising and the ability to capture a brand's tone or identity Why you'll love it here: Remote-first work environmentEmployee discounts on awesome tech from day oneFlexible health benefits and wellness programTFSA and RRSP programs100% matched company pension planTraining programs to build new and transferable skills About Best Buy As Canada's destination for the coolest tech, Best Buy offers one of the best work environments in the country! Annually recognized as one of Canada's Top 100 Employers, our culture is one of inclusivity and belonging and provides employees an environment where they can bring their whole selves to work.We believe in a fair and inclusive hiring process. We encourage you to apply even if you may not meet all the requirements. Join our amazing team! We are looking for people just like you. Base pay range Annual salary: $60,957.00 - $64,165.00Suite 102 - 425 West 6th Avenue, Vancouver, BC V5Y 1L3
Sr. Digital Content Associate
Amazon, Chennai, Tennessee, India
DESCRIPTIONAmazon is looking for content assistants who can help train our AI models to deliver fun and satisfying conversational experiences for customers. You will have the opportunity to gain valuable experience in the growing field of artificial intelligence and its application in diverse business settings. The ideal candidate must possess excellent and proven writing, editing, time-management, and communication skills.Key job responsibilities• Proofread and edit AI generated content for truth, bias, grammar, and natural language fluency and based on content guidelines for that project. Approving or rejecting content with reasoning behind the decision.• Label text to generate training data for AI Tools based on guidelines.• Providing specific & timely feedback to streamline existing processes and help the team achieve more consistent results with high quality.We are open to hiring candidates to work out of one of the following locations:Chennai, TN, INDBASIC QUALIFICATIONS• Excellent writing and editing skills with a strong command of grammar, punctuation, and style.• Must be detail-oriented with a demonstrated ability to self-motivate and follow-through on projectsPREFERRED QUALIFICATIONS• Proven work experience as a Content Writer, Editor, Copywriter, or similar role.• Excellent computer skills, including proficiency in MS Office (Word, Excel, PowerPoint)Salary: . Date posted: 04/10/2024 09:17 AM
Remote Copy Writer
vreadynow, Calgary, AB
We are seeking a talented Remote Copy Writer to join our team at Vready Now. As a Copy Writer, you will be responsible for creating engaging and compelling content for various digital platforms. This is a remote position that offers flexibility and the opportunity to work from anywhere.Responsibilities:Write clear, concise, and creative copy for websites, social media, email campaigns, and other digital channelsCollaborate with the marketing team to develop content strategies that align with the company's goalsConduct research to ensure content is accurate, relevant, and up-to-dateEdit and proofread content to ensure it meets brand guidelines and quality standardsStay up-to-date on industry trends and best practices in copywritingQualifications:Bachelor's degree in English, Communications, Marketing, or related fieldProven experience as a copywriter or content writerStrong writing and editing skills with attention to detailAbility to work independently and meet deadlinesExperience with SEO and keyword research is a plusIf you are a creative and passionate writer looking for a remote opportunity in the IT industry, we would love to hear from you. Apply now to join our team at Vready Now!